In the heart of the Cotswolds, I recently found myself immersed in a captivating journey carefully crafted by Amy Louise Hatch, a wonderful creative director and stylist, whose styled shoot’s design brief beckoned us into the tender embrace of winter light, a promise of softness, vulnerability, and an invitation to rest and recuperate. The protagonist of this enchanting tale was Emily, a character spun from the threads of Amy’s vivid imagination.
Stepping into the world Amy envisioned, layers of warmth enveloped Emily in her Cotswolds cottage. The winter light painted a magical tableau, setting the stage for an ethereal journey through the colder, quieter months. A cup of tea, the turning of book pages, and the indulgence in seasonal delights became a graceful dance, elegantly captured by Joana’s camera.
The scenes unfolded seamlessly, revealing the fantasy of Emily wandering into her garden, wellies clad, lifting her face to embrace the fleeting winter light. Amy’s skilful framing painted a portrait of foraging for foliage and wandering through the dormant garden. Emily’s soft smile and the serene stillness echoed the quiet beauty found in nature, even in the midst of winter.
Returning inside the whimsical cottage, the atmosphere transformed into a symphony of comfort. Amy’s lens danced with the play of candlelight, casting an otherworldly glow on soft throws and inviting corners. Each frame whispered the story of a soul finding solace in the midst of winter, emphasising the power of imagination to create beauty in simplicity.
As the journey through Amy’s vision unfolded, the design brief seamlessly morphed into a tale of magic. Winter’s whispers intertwined with the imagination, inviting us viewers to suspend disbelief and embrace a world where reality and fantasy coexisted. As an initial attendee, unexpectedly donning the role of content creator granted me a unique perspective. This dual role allowed me to witness not just the final, stunning results, but also the behind-the-scenes magic that went into crafting this amazing experience. From the careful preparation of the cottage to the thoughtful coordination of each element, Amy’s dedication to her craft was evident at every step.
Reflecting on this enchanting day, I am thrilled to be Amy’s content creator at her next beautiful retreat in the Peak District next year, inspired by the latest movie on Emily Brönte, and look forward to capturing the essence of nature’s magic through her uniquely creative perspective once again.
Expanding beyond capturing moments for couples, I’m delighted to offer a dynamic collaboration with brands. As both a stylist and content creator, I bring my storytelling lens to brand narratives, crafting visual tales for their social media resonating with authenticity and creativity. Whether capturing a product’s essence, showcasing a brand’s personality, or narrating its unique story, my goal is to infuse each frame with the magic and emotion defining my work with couples. I trust that this new venture provides a fresh perspective that captures and captivates audiences, offering a distinctive approach for brands to connect with their audience in an engaging manner across their social media platforms.
The Team:
Creative direction: @amylouisehatch
Photographer: @joanasenkutephotography
Clothing: @ruth.eaton
HMUA: @elaynesfaces
Model: @emilyandersonmodel
